What do you get when you mix the fresh-baked taste of doughy bagels and the rich taste of Philadelphia Cream Cheese? Bagel-fuls of course!

With a patented baking and processing technology, no other product can provide the unique benefits of Kraft Bagel-fuls. Bagel-fuls, are a golden bagel and Philadelphia cream cheese rolled into one, providing a fresh-baked taste to customers that is ideal for on-the-go consumption. Bagel-fuls are part of a simple breakfast and snack alternative that can be prepared in less than 2 minutes in an oven, 15 seconds in a microwave, or enjoyed right out of the refrigerator.

Reduce costs associated with bagel and cream cheese with a product that requires no additional preparation or waste.

Attract new customers with a product that carries the familiar Philadelphia brand, rated Canada's best-tasting cream cheese.*

Retain existing customers by expanding breakfast offerings and synergizing the coffee/beverage program.

Increase sales through a hot or cold beverage combo.

Simplified execution:

• Less waste than traditional bakery case items – Bagel-fuls have a refrigerated 14 day shelf life that requires less inventory monitoring.
  
  
• Unique ready-to-eat format – Easily prepared in less than 2 minutes in an oven, 15 seconds in a microwave, or enjoyed right out of the refrigerator.

Two delicious varieties to choose from:

• Original – A soft plain bagel stuffed with the original rich and creamy flavour of Philadelphia cream cheese.
  
  
• Cinnamon – A flavourful, cinnamon spice filled bagel stuffed with the rich and creamy taste of Philadelphia cinnamon cream cheese.

*Philadelphia Usage and Attitudinal Study, NorthStar Research Partners, 2009